Wednesday, January 15, 2020

Tips to Choosing a Domain Name for your Business


Domain Name is the name your clients will use to search your company or product on the internet. Hence, you need to take proper care in choosing a domain name that represents your business effectively on the internet space. A slight mistake, when choosing a domain name, can cost your business considerably. Utilise the following tips to choose the right domain name for your business easily.

choosing a domain name for your business

1. Get a list of keywords:

Take your time to conduct research on a number of keywords that best describe your product or business. You have the option to either do it manually, or use the online keyword search tools available for free on the internet. If you have the right selection of keywords, choosing the most appropriate one should not be difficult. Depending on what your company sells, you may even wish to use the name of your firm or a term that describes the product or services you usually sell.

2. Short is better:

At present, you can register a domain name that is 63 characters long and below. While it is allowed, it is almost unacceptable for a number of reasons. For starters, you should note that people have other things to remember besides your domain name. What is more, perhaps the last thing they want to have trouble remembering is your domain name. In this regard, choosing a short domain name is recommended to ensure that your clients can remember it every time they want to type it on their browsers. It even becomes easy for them to recommend your site and products to their friends, family and other people in their lives. Consider choosing a domain name that has less than ten characters.